chrisxr2
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| posted on 25/1/12 at 04:14 PM |
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Some advice from the collective please.
I have an interview coming up for a job, the role is an offshore technical role, fitting equipment onshore and offshore, but they would like it if you
could help to build the business too. The company is Massive and deals with navies and big companies around around the world, for a number of things.
However the new venture (Lets say its comms based) is something new for them. There is a big gap in the market as every survey vessel at the very
least uses the equipment. Off the top of my head ways to build the business so far are.
Buy a company that already supplies the product and use their expertise. (Often done by a big offshore company)
Buy a not so successful or smaller company in the same field and grow them with our size and expertise.
Tout for more business as we are carrying out any other existing work.
Put our new venture out at trade shows etc to let people know we now do this as well.
Schmooze existing procurement people we deal with, drinks dinners, concert tickets etc the same you would any other part of the business.
Put ads in relevant industry press to let people know what we are doing.
Approach a company that already does it and do it on their behalf to get up and running.
Anyone any ideas outside the above?? The company has good relationships with other offshore companies; defence contractors etc so could use those if
required.
Life moves pretty fast, if you don't stop and look around once in a while, you could miss it.
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tegwin
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| posted on 25/1/12 at 04:25 PM |
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Not exactly sure what sort of answer you want...might be way off with this
But one of the less obvious ones is to think about processes and resource use within the existing company and look at ways it can be better managed to
allow a natural expansion into the new sector. Encouraging keen staff to do training and look at ways of empowering the staff to take on more
responsibilities to give them price in their job etc.... pretty much "textbook" management and teambuilding bumpf... but perhaps
something worth reading up on and talking about at interview?
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NeilP
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| posted on 25/1/12 at 05:43 PM |
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I'd say that the options very much depend on timing: If needed the day before yesterday you're only option would be to buy in the skills
through acquisition including existing contracts. The larger the outfit bought the longer it can take to assimilate unless you go 'Borg'.
If a slower build then seeding in some experienced bodies and building a new capability as Tegwin suggests would be a better longer term bet (and
cheaper)...
The advertising, marketing stuff etc. you'd do regardless of how you get the business although if you did a buy-in then you'd be looking
for the 'edge' in terms of the mixed skills that you can now offer (being careful not to dilute either of the original
'brands' .
Only other structural option would be a JV with another co. although these can take a long time to get right if neither org has experience (which I
doubt offshore as most jobs are JV in some way or other).
HTH, N.
If you pay peanuts...
Mentale, yar? Yar, mentale!
Drive it like you stole it!
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chrisxr2
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| posted on 25/1/12 at 06:12 PM |
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Thanks all, i am hoping with the size of the company they should have a fairly good idea off how to get the business but it would be nice if i could
blow them away at interview with my and the forums ideas off how to help also.
Life moves pretty fast, if you don't stop and look around once in a while, you could miss it.
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